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Insights

Stories, updates, and insights from the Ultiracer community.

RealDesignTech Brings Outdoor Cycling Indoors with Ultiracer, Unveiled at CES 2023
RealDesignTech NewsJanuary 26, 2023

RealDesignTech Brings Outdoor Cycling Indoors with Ultiracer, Unveiled at CES 2023

RealDesignTech is a silver tech company on a mission to keep seniors active and healthy. Its flagship product, Ultiracer, is an indoor cycling platform that lets older adults who can no longer ride…

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RealDesignTech CEO Joongsik Lee kneeling beside a road bike mounted on an Ultiracer platform
RealDesignTech NewsApril 14, 2022

RealDesignTech Presents Its Growth Vision at COEX Investment Demo Day

RealDesignTech was one of eight startups to pitch Ultiracer and its growth plans to about 35 investors at UEPA's Investment Scale-UP Program Demo Day at COEX.

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Built to Ride Again: The Origin Story Behind Ultiracer's Realistic Indoor Cycling
RealDesignTech NewsJanuary 3, 2022

Built to Ride Again: The Origin Story Behind Ultiracer's Realistic Indoor Cycling

Some of the most meaningful products are born not from market research, but from personal necessity. For RealDesignTech, the spark was a bicycle accident - and the resolve to ride again, this time without the risk of falling.

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Ultiracer: The Indoor Cycling Platform That Feels More Real Than Zwift
RealDesignTech NewsOctober 9, 2021

Ultiracer: The Indoor Cycling Platform That Feels More Real Than Zwift

"Once you've ridden it, you'll feel it's even more realistic than Zwift." That is how Joongsik Lee, CEO of RealDesignTech, describes the edge of his company's flagship product, the Ultiracer.

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A rider pedals a red bicycle mounted on a black Ultiracer platform in a bright room, 2021 model
RealDesignTech NewsSeptember 3, 2021

Ultiracer in the Chosun Ilbo: The Team, the Lineup and Where to Try It

In a Chosun Ilbo startup interview, CEO Joongsik Lee talks about the team behind Ultiracer, its three-model lineup and where people can try it.

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How RealDesignTech's Ultiracer Won One of Korea's Toughest Startup Demo Days
RealDesignTech NewsMarch 6, 2021

How RealDesignTech's Ultiracer Won One of Korea's Toughest Startup Demo Days

RealDesignTech has taken first place at D.DAY, one of South Korea's most competitive startup demo days, co hosted in early 2021 by the startup foundation d·camp and its FRONT1 center together with…

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Rendering of the 2020 Ultiracer rollers concept: a black bicycle held by a blue central frame holder on a blue drum-roller platform
RealDesignTech NewsMarch 25, 2020

Why Triathlete Selected Ultiracer for Its Best Concept Design Award

Triathlete magazine named our Ultiracer rollers concept the Best Concept Design in its 2020 Design Awards. Here's what the editors saw in the idea.

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RealDesignTech's Ultiracer Named Among the Most Exciting Cycling Tech at CES
RealDesignTech NewsJanuary 10, 2020

RealDesignTech's Ultiracer Named Among the Most Exciting Cycling Tech at CES

When Bicycling gathered the boldest, most future-facing cycling technology from the floor of CES, our Ultiracer earned a place among the picks - described as a glimpse of where virtual cycling is headed.

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Two road bikes mounted on Ultiracer units at the RealDesignTech booth at Eurobike 2019, in front of a banner reading Try the new cycling roller, with game screens on the left
RealDesignTech NewsSeptember 23, 2019

Where It Began: Ultiracer's Early Launch at Eurobike 2019

In September 2019, RealDesignTech brought Ultiracer to Eurobike in Friedrichshafen for an early, initial launch. Visitors rode real road bikes through retro games, and the response was warm.

3 min readRead article